Let’s face it. SEO techniques that used to work a few years ago, do not work any longer. However, SEO still works. It is still the main source of organic traffic. So, what has changed? Essentially, SEO now has to take into consideration the user intent more than ever before. Now an SEO expert or SEO consultant are using smarter techniques than simply stuffing a high-volume keyword into the average content. The process of improving SEO starts with choosing the right keywords and topic for content creation. Whether you do your own SEO or hire a digital marketing agency for the job, consider using the below strategies for finding the right topic. 1. Identify search volume 2. Consider keyword difficulty 3. Look for relevance via Dynamic Marketing
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